![]() Even better: they get liked 57% more often than posts without emoticons.Įmoticons tend to add a more human side to your communications, and it seems like this comes across fairly well with users. No only do posts with emoticons get 33% more comments, they also get shared 33% more often. According to this AMEX OPEN Forum infographic, emoticons can make a big difference to your engagement rates. If you thought emoticons were only for teens, you might want to rethink that idea. Using emoticons increases comments by 33% Perhaps that’s why Facebook fans like photo posts so much?Įspecially looking at the overall Social Media statistics for other social networks, it’s really interesting how this stacks up to other platforms. You can even get up to 66% more engagement if you cut it down to less than 80 characters.Įither way, the result seems to be that getting to the point quickly and concisely works best. Keeping your posts below 250 characters can get you 60% more engagement than you might otherwise see. ![]() Writing shorter posts isn’t just handy on Twitter. No more downloading, uploading nightmare here. This was a surprising one for me, but it seems that if you have multiple images to share, you’d be better of putting them into a Facebook album than publishing separate photo posts.Įspecially Buffer’s new image posting featurelet’s you right click any image on the web and then share it in full-size to your wall in seconds. Wishpond’s data says that overall, photo posts get 120% more engagement than the average post, and photo albums actually get 180% more engagement. And as we’ve mentioned before, self-explanatory photos seem to perform best. According to Kissmetrics, photos get 53% more likes, 104% more comments and 84% more click-throughs on links than text-based posts. Not only do photo posts get more engagement than links, videos or text-based updates, they actually account for 93% of the most engaging posts on Facebook. I had a look at what kind of updates work best for Facebook pages to increase interaction and found 7 interesting statistics that you’ll probably find useful if you’re trying to make your page more engaging. While the best time to post is definitely important, there are some other things to keep in mind. ![]() ![]() This is because we want to help you get more engagement with your audience, which is beneficial for everyone. One of the things we focus on most at Buffer is the best time to post to Twitter and Facebook. ![]()
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